STAFF NEWS & ANALYSIS
Fifteen Years Later, Mainstream Analysis Begins to Adopt Our Meme Approach
By Daily Bell Staff - June 06, 2016

What is memetic warfare and how it threats democratic values?  …  One of the contributors of Defense Strategic Communications journal issued by NATO Stratcom COE, Jeff Giesea defines memetic warfare as “competition over narrative, ideas, and social control in a social-media battlefield. One might think of it as a subset of ‘information operations’ tailored to social media. Information operations involve the collection and dissemination of information to establish a competitive advantage over an opponent”. -European Endowment for Democracy

This is a terrific article that tells us how propaganda has evolved in the Internet era.

We are especially pleased with the article because it features “memes” – a concept that The Daily Bell helped pioneer some 15 years ago.

Our idea then, as now, was that elite powers created specific “themes” that were then inserted into society via the controlled mainstream media.

This process was exceptionally successful in the 20th century when elite control of the media was at its zenith.

The memes, then as now, involved scarcity propaganda, central banking and warfare, among others.

Every single meme, however, seemed aimed at establishing globalist solutions.

The world was supposed to be running out of everything – food, water, even air (tainted by carbon).

Also nation-states were provided with emotions and willpower. This was very important because the actual agenda of the people in control was never mentioned.

In the 21st century, the process has fallen apart, thanks to the Internet.

In fact, this tells us the Internet was something of an accident.

The Pentagon’s DARPA created the Internet to enhance communications between corporations, universities and the defense department.

But it was the unforeseen invention of  the personal PC that turned a localized network into a global facility.

The information that has become available via the Internet has made history clear in ways that it never was before.

The most valuable part of the Internet from the standpoint of discovering and analyzing memes, has to do with trends.

One can see, after a while, various mechanisms of control and disinformation that would not be available without the Internet.

One can literally scan hundreds of articles in a day. The result is a comprehensive picture of what what we are to believe is going on in the world.

Here at The Daily Bell, we long ago postulated that a “war” would take place between those creating memes and those using the Internet to debunk them.

Now, interestingly, we are starting to see the emergence of analysis confirming this.

More:

 In Jeff [Giesea’] opinion “memetic warfare could also be viewed as a ‘digital native’ version of psychological warfare, more commonly known as propaganda. If propaganda and public diplomacy are conventional forms of memetic warfare, then trolling and PSYOPs are guerrilla versions”.

[He] also says that this methodology is being actively used in political campaigns. And this is true.

… Giesea in his article for Defense Strategic Communications journal, says that memetic warfare can be offensive, defensive, or predictive. It can be deployed independently or in conjunction with cyber, hybrid, or conventional efforts.

The article focuses on ways that the West is trying to portray Russia as an aggressive military force that wants to destabilize the world.

This sort of meme was very popular in the 20th century and was applied to Germany with great effect.

But what the Internet continually shows us is that military manipulations are probably controlled out of London’s banking City.

The modern invention and application of memes are intended to move the world toward increased global government and centralization.

This is how elite, globalist propaganda is spread throughout society, not just in the West but in the world.

In the 21st century, our modern notions about science, politics and history seem increasingly questionable.

Anything that is repetitively presented in the mainstream media ought to be increasingly looked at with suspicion. Too much of it already has proven either questionable or at least partially untrue. (Vaccines, global warming, central banking, etc.)

Modern sociopolitical and economic “memes” promote public and government services. Globalization is supposedly the wave of the future and corporate technocracy is its handmaiden.

These are all authoritarian concepts that deprive people of the freedom to live their lives the way they see fit.

Conclusion: Use the Internet to discover larger trends that can shed light on the way the world really works. Then take human action to secure the solvency and safety of your family as best you can.

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  • kentclizbe

    This began long before the internet.

    It’s called Covert Influence.

    The creators of Politically Correct Progressivism were the masters of this applied espionage.

    Willi Muenzenberg designed the strategy, the tactics, and the payloads that created the PC-Progressivism we see today.

    It just took about 80 years longer than he expected to bear fruit.

    But it is phenomenally successful.

    Full details in my book: http://www.willingaccomplices.com

    • OK, thanks. Actually the timeline probably goes back to Babylon. Anyway, your book looks interesting.

    • mary

      I thought Gramsci was to blame…

  • Praetor

    I still maintain the greatest propaganda machine ever created was the TV, and it was a ‘Zenith’. The TV became the modern day folklorist, the storyteller , the myth maker, the maker of fairytales. And people listened to the stories being told. Most believed the tales from the past and the present new legends.

    But, the Internet is taking over. Was the internet an accident! No a miss-calculation more like it. And that miss-calculation was Human Action, because the people started to listen to ‘ALL’ the stories. And the people began to look for the true story of life on planet earth. And most people are finding the truth is liberating.

    Internet Reformation, continues. The war of Information will be won by ‘We The People’, because the truth is the truth, and reality is reality!!!

    • Interesting point about a “miscalculation.” Possible …

      • Praetor

        I’m sure the creation of the internet was a business decision!!!

        • DARPA had no idea that two Steves in a garage were going to create a personal computer. This is why we believe the current Internet was in some sense an accident.

          • Praetor

            I can see that, yes. But like all thing right now, the unseen, going on behind the curtain. Makes one think, that just maybe a directed occurrence took place, when it comes to the internet. On this just maybe we’re both right!!!

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